Casey Kelly Pérez

Design Director

Casey Kelly Pérez is a Senior Brand Designer on the GTM team at High Alpha Innovation. Throughout her career, she has embraced various opportunities that satisfy her perpetual curiosity and enthusiasm for learning, growing, and giving back. Highlights of her diverse professional journey include working as an agency art director, earning an MFA in Design, serving as a professor at RIT, years of adjunct teaching, co-leading a small-but-mighty brand design studio for six years, and over a decade of freelance work with a wide variety of clients.

At High Alpha Innovation, Casey finds fulfillment in working with incredible people and building brands that bring good to the world. She loves the variety her role offers, working with different founders on their companies and brands each day. Together, they use design to address goals, ideas, and challenges. Casey especially enjoys getting to know the founders beyond their work, finding them to be an interesting, smart, skilled, and diverse group.

Outside of her professional life, Casey has an impressive background in road cycling. While earning her master’s degree, she traveled the country as part of a sponsored road cycling team. One of her most memorable experiences was racing against the World Champion at the Liberty Classic in 2011—a 60-mile pro bike race through downtown Philadelphia. Although she wasn't close to the front, this race remains a core memory for Casey, showcasing her adventurous spirit and dedication.